Cendyn
Cendyn
Cendyn is a software company helping hotels improve guest experience. They were looking to refresh their website, which has led to an ongoing overhaul of their communication design. The goal was to increase approachability, clarity, and provide consistency across all materials.
We developed their brand identity and designed a new website with clear hierarchy and a much softer feel. Historically Cendyn’s logo was an origami bird, which had evolved to its current form. Though they didn’t want to change the logo, we kept coming back to this idea, and the fact that precision is everything they’re about. Elements of this can now be seen throughout the brand, and we ended up creating a range of origami illustrations for Cendyn to use in their day-to-day outputs.
Brand Identity
Print Design
Website Design
Template Design
Illustration
Studio WRB Design
We handed over Sketch files to the Cendyn in-house developers to build the site.
